In this episode of the Construction Disruption podcast, Ryan Bell of Isaiah Industries and co-host Ethan Young dive into the transformative world of construction technology with Jon Sibley, CEO of TrueBuilt. They focus on how TrueBuilt's AI and NLP-powered software is addressing the challenges of pre-construction processes for both residential and commercial builders amidst inflation, pricing volatility, and supply chain issues.
Jon elaborates on TrueBuilt's mission to minimize risk and maximize business opportunities for builders by streamlining the pre-construction phase, highlighting the benefits of AI for speed and accuracy improvements. He also shares his insights on the role of AI in enhancing the productivity of estimators and pre-con managers. Whether you're a construction professional looking to stay ahead of the curve or simply intrigued by the impact of technology on traditional industries, this episode is packed with enlightening discussions on the future of construction.
Timestamps
00:54 Introducing Jon Sibley: Revolutionizing Pre-Construction with AI
01:30 Deep Dive into Truebuilt's Mission and Technology
06:37 The Human Element: Trusting AI in Construction
09:01 Navigating Industry Challenges with Truebuilt
10:13 Encouraging Tech Adoption in the Construction Industry
20:20 Exploring the Future: AI's Role in Construction and Beyond
27:19 Rapid Fire Questions: Fun Insights with Jon Sibley
31:23 Wrapping Up: The Impact of AI and Final Thoughts
Connect with Jon Online
Website: https://www.truebuiltsoftware.com/
Email: jon@truebuiltsoftware.com
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This episode was produced by Isaiah Industries, Inc.
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Welcome to the construction disruption podcast, where we
Intro:uncover the future of design, building, and remodeling.
Ryan Bell:I'm Ryan bell of Isaiah industries, manufacturer
Ryan Bell:of specialty metal roofing and other building materials.
Ryan Bell:And today my co host is Ethan Young.
Ryan Bell:How are you doing today, Ethan?
Ethan Young:I'm doing good, Ryan.
Ethan Young:How about you?
Ryan Bell:I'm doing great.
Ryan Bell:Uh, kind of getting back into the flow here with recording season two.
Ryan Bell:I do have a dad joke for you to kick things off.
Ryan Bell:What do you call?
Ryan Bell:A pig that does karate.
Ethan Young:Something with pork chop.
Ethan Young:It's gotta be something with pork chop.
Ryan Bell:Okay, you got it.
Ryan Bell:You got it a pork chop.
Ryan Bell:You got it.
Ryan Bell:Good.
Ryan Bell:I was gonna say, I'd be a little disappointed if you can't get that one.
Ryan Bell:Yeah, that's a good one.
Ryan Bell:All right, well, let's dive in and get started.
Ryan Bell:Um, today our guest is John Sibley, CEO of Tru.
Ryan Bell:Built a venture-backed startup, leveraging the latest in AI and NLP
Ryan Bell:technology to deliver pre-construction and takeoff software solutions to
Ryan Bell:residential and commercial builders.
Ryan Bell:Faced with high inflation, pricing, volatility, and supply chain issues.
Ryan Bell:Builders now more than ever need robust software solutions to drive profitability
Ryan Bell:and true built increases the speed and accuracy of the pre construction process.
Ryan Bell:John, it's great to have you on the show today.
Ryan Bell:Thank you for joining us.
Jon Sibley:Thanks for having me.
Jon Sibley:And thanks for the great intro.
Ryan Bell:Well, let's dive right in.
Ryan Bell:And, uh, can you start by giving us a.
Ryan Bell:a kind of overview of what your mission is at Truebuilt.
Ryan Bell:And could you tell our listeners a bit about what Truebuilt does
Ryan Bell:exactly and the problems you aim to solve in the construction industry?
Jon Sibley:Yeah.
Jon Sibley:So Truebuilt's mission is to minimize risk and win more
Jon Sibley:business for American builders.
Jon Sibley:We do this by providing an end to end pre construction platform.
Jon Sibley:Um, in those last two, call it three years, pre construction itself, that
Jon Sibley:active Understanding, you know, what goes into that construction project really has
Jon Sibley:never been tougher or, or more crucial.
Jon Sibley:And there's a lot of market forces at play, right?
Jon Sibley:The supply chain issues of COVID pricing, volatility, the rising
Jon Sibley:cost of building the labor shortage.
Jon Sibley:Um, I'm sure you've talked about all of those on, on this podcast.
Jon Sibley:Um, but the other problem, problem with pre construction is that
Jon Sibley:estimators and pre con managers are forced to use a patchwork
Jon Sibley:approach to the software that they.
Jon Sibley:Um, leverage and so they end up using, you know, 4 to 6 different
Jon Sibley:platforms to complete the entire pre construction phase.
Jon Sibley:And what ends up happening is you lose data.
Jon Sibley:You have to do double manual entry.
Jon Sibley:A lot of these softwares were literally created in 1999, 2005, and, you know,
Jon Sibley:they haven't been updated as much sense.
Jon Sibley:So the very 1st thing we do is bring pre construction managers and estimators.
Jon Sibley:To modern software, cloud based software, you can collaborate much better.
Jon Sibley:You can leverage that data much better.
Jon Sibley:Um, and then we've developed some innovative AI and NLP features
Jon Sibley:that you mentioned before.
Jon Sibley:That really automate and speed up the pre construction process.
Jon Sibley:Um, in particular, we reduce take the time spent on takeoff by about 200%.
Jon Sibley:And so that frees estimators up to be a bit more thoughtful about how they're
Jon Sibley:going to present that bid, um, or even go after more bids and ultimately
Jon Sibley:win more business, which obviously boosts revenue and profitability.
Ryan Bell:That's awesome.
Ryan Bell:Um, Can you talk about the AI and NLP a little bit more?
Ryan Bell:Uh, like what exactly, what, what other things does that do
Ryan Bell:to help speed up that process?
Ryan Bell:And also I'm assuming there's probably some accuracy that is, that
Ryan Bell:comes along with using that as well.
Jon Sibley:Yeah, there definitely is.
Jon Sibley:And, um, yeah, I'll start with the accuracy piece.
Jon Sibley:Cause that's, that's really interesting to me as someone who
Jon Sibley:came from the AI and NLP world.
Jon Sibley:Um, AI models are only going to be as good as the data that it's trained
Jon Sibley:on one and two that's provided.
Jon Sibley:And so when it comes to takeoff, for example, our AI AI models really
Jon Sibley:depends on the quality of plans that are presented to the general contractor or
Jon Sibley:subcontractor that that's using TrueBuild.
Jon Sibley:We're trying and really putting a lot of R& D resources into training our
Jon Sibley:AI models on plans that, you know, might not be as developed, um, as
Jon Sibley:others, ones that are more in that, you know, early phase of construction,
Jon Sibley:you're still in that design phase.
Jon Sibley:And so we're trying to improve that as well.
Jon Sibley:Um, but even with that said, our AI models are highly accurate when it comes
Jon Sibley:to takeoff, you know, You can take off all the walls, um, in just a few seconds,
Jon Sibley:um, you can do area just by one click.
Jon Sibley:So instead of having to do that, you know, manual, um, drag and point that
Jon Sibley:you have to do with other software, you can just do one click into the room.
Jon Sibley:It'll pick up the area perimeter, you can add height to that.
Jon Sibley:Um, so it's pretty, pretty powerful stuff for, for 2d takeoff.
Jon Sibley:And then on the NLP side, and that's natural language processing.
Jon Sibley:We have a variety of use cases.
Jon Sibley:One is our AI spec assistant.
Jon Sibley:Probably the most important feature that's leveraged there right
Jon Sibley:now is our auto renaming tool.
Jon Sibley:So when you upload a plan, you know, huge massive file.
Jon Sibley:Oftentimes it takes estimators and pre con managers.
Jon Sibley:Hours, sometimes even days to go through, rename every single page, split out the
Jon Sibley:different page pages, figure out where those pages need to be hyperlinked.
Jon Sibley:And our software can do that renaming and hyperlinking with
Jon Sibley:about 100 percent accuracy.
Jon Sibley:And processing a 1000 pages in 5 seconds.
Jon Sibley:So it's literally saving hours just up front on the upload.
Jon Sibley:And then from there, we're going to take off, which I already discussed estimation.
Jon Sibley:Pre construction is the 1st time that there's been all this
Jon Sibley:great data about the project.
Jon Sibley:It's really important that estimators and pre con managers can leverage that data.
Jon Sibley:And with a cloud based solution like TrueBuild, you're able
Jon Sibley:to do that much easier.
Jon Sibley:We have some cool machine learning features that really
Jon Sibley:can pull in that historical data.
Jon Sibley:And you can also engage with our AI spec assistant and ask, you know, compared to
Jon Sibley:a previous project I had, let's say it's another, you know, K through 12 school.
Jon Sibley:Um, how does this compare?
Jon Sibley:You know, in terms of the cost of gypsum, you that answer right away.
Jon Sibley:So it's very, very much focused on reducing time spent on
Jon Sibley:the pre construction process.
Jon Sibley:Um, and boosting, boosting accuracy as well.
Ryan Bell:So I struggle with this a little bit, and I've been kind of diving
Ryan Bell:into the AI world and even like through this podcast, uh, trying to utilize AI
Ryan Bell:to speed up the editing process, writing the, the questions, all that stuff.
Ryan Bell:And I'm, I struggle with kind of putting my trust in it.
Ryan Bell:Do you have any, you know, I kind of feel like it's a nice
Ryan Bell:chandelier hanging from a wire.
Ryan Bell:Um, and I just don't trust it yet.
Ryan Bell:Do you have any tips or advice for that about, you know, what sort of human
Ryan Bell:involvement is still required there and overseeing things, or, or just, is
Ryan Bell:it something you should put your trust in and know it's going to do its job?
Jon Sibley:Yeah.
Jon Sibley:So we actually talk about AI as augmented intelligence at Truebill.
Jon Sibley:Okay.
Jon Sibley:And that's because we think, you know, our estimators and pre con
Jon Sibley:managers who are using our platform, oftentimes have, you know, 20 years
Jon Sibley:of real world job site experience.
Jon Sibley:Like that.
Jon Sibley:That expertise is is completely invaluable.
Jon Sibley:Um, and so what we've done is trained our AI models on the more annoying parts
Jon Sibley:of the workflow, like understanding door schedules and assigning those accordingly,
Jon Sibley:or picking out the texture types and reflected ceiling plans automatically
Jon Sibley:instead of having to do the manual job.
Jon Sibley:So we focus on the more annoying, cumbersome, um, Unnecessarily
Jon Sibley:manual parts of the workflow.
Jon Sibley:But you as an estimator and pre con manager still need to come in with
Jon Sibley:your own expertise, your experience, your opinions on the project.
Jon Sibley:You know, something that might not be in the plans, but you heard from the
Jon Sibley:architect or the general contractor, you know, that, that information might
Jon Sibley:not be captured, uh, on the plans for the AI to do something about it.
Jon Sibley:And so we encourage our estimators and pre con managers.
Jon Sibley:So yes, Trust it, test it out, but you still need to look over it because,
Jon Sibley:you know, no machine right now is going to be as powerful as an estimator
Jon Sibley:with 20 years experience on the job.
Jon Sibley:We all still have to do our job, right?
Jon Sibley:Yeah.
Jon Sibley:Yeah.
Jon Sibley:So for us, it's about improving that productivity of the estimator and freeing
Jon Sibley:up their time to go after more bids or, you know, make that bid better.
Jon Sibley:Um, and less about fully automating the process.
Ethan Young:Yeah.
Ethan Young:I think that's the strongest argument I've heard for AI in my time.
Ethan Young:He's, you know, just a tool that we can use to enable us to spend more time on
Ethan Young:the meaningful stuff, you know, I think that's a great, a great way to put it.
Ryan Bell:Yeah, I agree.
Ryan Bell:So, uh, with inflation, you know, there's a lot of pricing volatility
Ryan Bell:and supply chain issues that have been impacting, you know, the
Ryan Bell:construction industry for a while now.
Ryan Bell:Um, is there anything that your software does to kind of
Ryan Bell:help builders navigate this?
Jon Sibley:Yeah.
Jon Sibley:So pre construction being the phase, um, that it is where all the stakeholders
Jon Sibley:and all the data are coming together for the first time, we need one single
Jon Sibley:tool for those stakeholders to interact.
Jon Sibley:And for that data to live in and be leveraged.
Jon Sibley:And that doesn't really exist on the market today, because, like I said before,
Jon Sibley:they use this patchwork approach to software where, you know, they're using
Jon Sibley:something for takeoff, something for estimation, something for bid management,
Jon Sibley:something for bid leveling, they're stitching it back together in Excel,
Jon Sibley:which the colleague, you know, might have trouble accessing or that might be.
Jon Sibley:Disparity in terms of what they, they did a takeoff on.
Jon Sibley:Um, and so having that end to end solution, we think gives a better
Jon Sibley:view into that, that pre con workflow.
Jon Sibley:Um, you know, obviously we can't directly, um, Directly impact
Jon Sibley:the supply chain issues that the industry is facing, but we can make
Jon Sibley:our estimators and pre con managers more informed and more productive.
Ryan Bell:This always kind of frustrates me.
Ryan Bell:The con you know, the construction industry as a whole, um, home, whether
Ryan Bell:it's home improvement or, or building or commercial has been traditionally
Ryan Bell:been pretty slow to adopt new technologies and stuff, especially in.
Ryan Bell:In the world of online stuff and all that jazz, but is there anything that
Ryan Bell:you guys have done with Truebuilt to kind of encourage and maybe remove that
Ryan Bell:hurdle or some of that hesitancy that, uh, contractors or builders can have?
Jon Sibley:Yeah.
Jon Sibley:So I think, I think there's two things.
Jon Sibley:Um, number one, our design approach has been let's balance
Jon Sibley:the familiar with these innovative features that we want to develop.
Jon Sibley:It is a very hard task to ask someone who's been on the same software for
Jon Sibley:15, 20 years to switch over because that's what they're used to, that's
Jon Sibley:what other colleagues are used to.
Jon Sibley:And when we first started TrueBuild, we made the mistake of, I think,
Jon Sibley:redesigning and rethinking estimation and takeoff as a whole.
Jon Sibley:What we learned is that, in reality, everyone was very used to tables.
Jon Sibley:They were very used to Excel spreadsheets.
Jon Sibley:And so we had to take what they were familiar with, put that into our
Jon Sibley:platform, and then pick and choose these spots that I talked about earlier
Jon Sibley:where we can impact the more cumbersome, annoying, painful parts of the workflow.
Jon Sibley:Through AI and through some more of these innovative features, so that balance
Jon Sibley:of, you know, what, what's familiar to our users versus where can we push the
Jon Sibley:envelope, um, is very, very important.
Jon Sibley:1 of our customers told me this Henry Ford quote, and it goes
Jon Sibley:something like, you know, if they had asked me what they wanted, they
Jon Sibley:would have said, uh, faster horses.
Jon Sibley:And there is an element of that of, you know, we need to design something
Jon Sibley:that is different from what's existed, but we can't totally forget what
Jon Sibley:people are used to in the construction world, because that adoption is, like
Jon Sibley:you said before, quite quite slow.
Jon Sibley:And then the 2nd thing that we've done is we've really tried to start with
Jon Sibley:the top of the construction industry.
Jon Sibley:We're focused on commercial construction.
Jon Sibley:We work with a variety of 400.
Jon Sibley:Cut customers right now, and I think it was my theory is that the
Jon Sibley:technology queues throughout the industry are taken from the top.
Jon Sibley:And so us focusing on enterprise, you know, top tier customers kind
Jon Sibley:of goes against the grain for what someone in the software world would
Jon Sibley:advise a young startup like us to focus on, but impactful because these
Jon Sibley:larger companies are more innovative.
Jon Sibley:They're more willing to try new technology.
Jon Sibley:Yes, they are set in their current software, but they're also willing
Jon Sibley:to invest in the next great thing.
Jon Sibley:And what we've seen is that as more and more of these enterprise customers have
Jon Sibley:used Truebilt for say bid management, they send out bids to different
Jon Sibley:subcontractors, um, via Truebilt.
Jon Sibley:And so all these subs will, you know, find out about Truebuild,
Jon Sibley:uh, just via that organic process.
Jon Sibley:Um, so it's been this great network effect as well.
Jon Sibley:Uh, and then we've started to get a lot of referrals because, you know,
Jon Sibley:some of these larger customers, you know, are happy and impressed with
Jon Sibley:the innovation that we are doing.
Ryan Bell:So you're, you're focused mostly on commercial then
Ryan Bell:not necessarily residential or, or.
Jon Sibley:We, we do a little bit of both, um, but primarily
Jon Sibley:has been commercial so far.
Jon Sibley:Um, we do work with a few home builders, uh, again, or a bit larger, but our
Jon Sibley:focus has primarily been commercial.
Ryan Bell:Well, my next question was kind of going to be about scalability
Ryan Bell:then and how adaptable TrueBuild is.
Ryan Bell:To different projects and sizes.
Ryan Bell:But I guess that kind of answer, it sounds like it's more geared
Ryan Bell:towards the larger products.
Ryan Bell:Projects.
Jon Sibley:That's where it's just today, but we do have plans
Jon Sibley:to expand that in the future.
Jon Sibley:Um, we get a lot of requests from, from civil companies as well.
Jon Sibley:So going, you know, even to the more complexity.
Jon Sibley:Um, and then recently we've gotten more and more inbounds
Jon Sibley:from that residential side.
Jon Sibley:Um, so, you know, the, the platform is very, very flexible.
Jon Sibley:It can work with, you know, both anyone that's doing takeoff estimation and
Jon Sibley:bid management can use the platform.
Jon Sibley:Um, and so I'd say it's less about that, you know, specific type of
Jon Sibley:project and more about what is their current workflow and does that match
Jon Sibley:to a workflow they can achieve and
Ryan Bell:So collaboration is obviously an essential piece to, uh,
Ryan Bell:you know, any construction project that involves multiple people, companies,
Ryan Bell:um, contractors, subcontractors.
Ryan Bell:How does Truebill facilitate that collaboration and communication?
Ryan Bell:Throughout a project.
Jon Sibley:So first of all, our general contractors can send out bid requests
Jon Sibley:to sub contractors, VR platform, subcontractors can reply, um, general
Jon Sibley:contractors will level off those bids.
Jon Sibley:They can communicate directly in the platform.
Jon Sibley:Um, what's different from us and other bid solicitation platforms
Jon Sibley:out there is that it's not coming from, you know, true built.
Jon Sibley:com.
Jon Sibley:Um, because when that happens, oftentimes the subcontractor will miss it.
Jon Sibley:It'll get a spam.
Jon Sibley:It's easier for them to ignore with our platform.
Jon Sibley:We built an integration to outlook so that it can come from your personal email
Jon Sibley:from, from John at true built software.
Jon Sibley:com.
Jon Sibley:And we see a much higher response rate from subcontractors because of that.
Jon Sibley:And that response rate can be either via email and I'll be integrated,
Jon Sibley:pushed back into the software.
Jon Sibley:Um, or it can be through the true built app and the true built
Jon Sibley:subcontractor side of the portal.
Jon Sibley:That's like the very first area where they can start to, um, collaborate and engage.
Jon Sibley:Um, the other thing that we have, that's pretty unique in the industry too,
Jon Sibley:is something called multiplayer mode.
Jon Sibley:And that's where multiple estimators can be on the same plan at the same time.
Jon Sibley:And literally if they turn multiplayer mode on literally see each other's
Jon Sibley:mouse like performing takeoff.
Jon Sibley:Um, you can also invite a subcontractor to see that.
Jon Sibley:Um, and so being cloud based gives us that advantage to have multiple people
Jon Sibley:in the same project at the time and literally be able to see your colleague
Jon Sibley:if they, let's say your colleagues on the job site, you're in the office and they
Jon Sibley:want to show you something on the plans.
Jon Sibley:You can literally click a button and follow their mouse around and go
Jon Sibley:through the entire spec book together.
Ryan Bell:That's cool.
Ryan Bell:That's I use, uh, I don't know if you're familiar with Figma.
Jon Sibley:Figma was a big inspiration for us.
Jon Sibley:That, that follow button is, is very, very similar in how it works.
Ryan Bell:So if somebody is, uh, going to send out a bid request for
Ryan Bell:a bid to some contractors, are they choosing who the, who they're sending
Ryan Bell:that out to through their connections?
Ryan Bell:Or is that part of your platform that those subcontractors are
Ryan Bell:there like with the profile?
Jon Sibley:Yeah, again, different from.
Jon Sibley:What's out there today is that we have this dual directory approach where
Jon Sibley:there is this true built directory of subcontractors that we've curated.
Jon Sibley:Um, I would say the difference in that part of the platform as well is that we've
Jon Sibley:gone out and verified and literally called these subs to verify their information.
Jon Sibley:Um, some of the other software platforms for bid solicitation have
Jon Sibley:really become a mess of data because.
Jon Sibley:They allowed the subs to, you know, update your, your, their information themselves.
Jon Sibley:And all of a sudden you have a, you know, glass guy, glazier guy
Jon Sibley:in Washington, DC saying you can do jobs in Southern California.
Jon Sibley:Um, and that creates like all a whole host of problems.
Jon Sibley:Yeah.
Jon Sibley:So that's the, the true built directory.
Jon Sibley:And then we have this other directory that we allow.
Jon Sibley:Our customers to manage directly, um, some of our customers leverage,
Jon Sibley:both some of them, you know, roughly bid out to the same subs every time.
Jon Sibley:So they just kind of keep it separate.
Jon Sibley:Um, and then you can pass information and data back and
Jon Sibley:forth between those 2 directories.
Jon Sibley:Um, let's say, you know, someone.
Jon Sibley:One of your contacts moves companies, uh, you have to update the email address.
Jon Sibley:You can do that in, in either place.
Ryan Bell:Is there a particular success story that you could share
Ryan Bell:with us or like a case study of kind of, you know, where your, your
Ryan Bell:software has significantly benefited, whether it's a particular client that
Ryan Bell:you work with or a certain project, does anyone come to top of mind that.
Jon Sibley:Yeah.
Jon Sibley:Uh, we, we worked with a lot of, uh, a very large builder in, in Dallas.
Jon Sibley:Um, they're focused on municipal projects and K through 12 schools.
Jon Sibley:Um, so because they're, you know, typically bidding on a government
Jon Sibley:projects or they're bidding and their bids have to be very, very tight.
Jon Sibley:They have to be very informed, maybe more so than, uh, say
Jon Sibley:design build general contractor.
Jon Sibley:Um, and so they started using true built last year and have seen a
Jon Sibley:significant uptick in the accuracy.
Jon Sibley:Of their projects as compared to what the project ends up at.
Jon Sibley:Um, so every project they do, they have to do it with the city or county, whoever
Jon Sibley:they're working with, um, and do an audit of, all right, what did this cost?
Jon Sibley:And what did we estimate it to be at?
Jon Sibley:Um, and that accuracy has improved a lot.
Jon Sibley:It's improved so much of their main competitor also in Dallas.
Jon Sibley:Ended up coming to true vote because they heard from these guys that, Hey,
Jon Sibley:we're, we're using this new platform.
Jon Sibley:Um, so that was pretty cool to see, you know, sign up a new customer
Jon Sibley:just through, through word of mouth.
Jon Sibley:Um, the second story I like to tell too, is, you know, I think most of
Jon Sibley:the commercial construction world knows that pre con needs a shakeup.
Jon Sibley:Um, you know, it's, it's very, very rare that we can't get someone on the
Jon Sibley:phone or can't schedule a new meeting.
Jon Sibley:Um, and people are very excited about innovation in this space.
Jon Sibley:Um, we work with the largest drywall company there in, in
Jon Sibley:Texas, um, Merrick brothers.
Jon Sibley:Um, they were so excited about our vision that they asked to
Jon Sibley:also invest in the company.
Jon Sibley:And, you know, these guys aren't necessarily tech investors,
Jon Sibley:not necessarily looking to get into the venture capital world.
Jon Sibley:So they, they actually came in, uh, towards Stephen Brown last summer,
Jon Sibley:alongside our prop tech and VC investors.
Jon Sibley:Um, and they've been great, great partners as well.
Jon Sibley:And just seeing that excitement from folks who are excited about what's
Jon Sibley:possible in pre construction, uh, has been great validation for our own vision.
Ryan Bell:Very good.
Ryan Bell:Um, imagine let's imagine you have a crystal ball and looking into it.
Ryan Bell:What, what sort of advancements do you see on the horizon in terms of AI and
Ryan Bell:NLP technology that could further enhance and grow what you guys are offering?
Jon Sibley:Yeah, so I think there's been a ton of focus on NLP, uh, in
Jon Sibley:the tech world over the last year, and it's definitely improving.
Jon Sibley:I think an area that we haven't touched yet is being able to generate text,
Jon Sibley:um, out of an output of estimation.
Jon Sibley:So say let's complete, you know, take off estimation, run a job summary report.
Jon Sibley:You know, can we use leverage some NLP technology to create a proposal out of
Jon Sibley:that that is customized to that company and, um, is very intelligent and, you
Jon Sibley:know, how it presents that report.
Jon Sibley:Um, so I, I think there's a little bit in NLP.
Jon Sibley:What we're most excited about is that computer vision.
Jon Sibley:Um, technology that we're using on our, on our blueprints, I think with
Jon Sibley:computer vision and not saying true Bill's going to get into this, but off
Jon Sibley:the job side on the job site, like, that is a productivity game changer, like,
Jon Sibley:yes, generating texts and writing texts can, you know, save you some time, but
Jon Sibley:having a computer, you know, computer vision model monitor job site 24 seven,
Jon Sibley:there's a few companies out there doing that, I think is really, really huge.
Jon Sibley:The second part of this is how can AI and NLP produce our
Jon Sibley:own productivity at Truebuilt?
Jon Sibley:Um, there's a lot of software engineering co pilots out there that
Jon Sibley:are growing in popularity, uh, but also improving performance of, you
Jon Sibley:know, software engineering teams.
Jon Sibley:And we're starting to leverage that a bit more and that will ultimately
Jon Sibley:speed up our own pace of development and make us more productive too.
Ryan Bell:Does it scare you at all how fast AI is?
Ryan Bell:Progressing.
Jon Sibley:It definitely does.
Jon Sibley:And I, I know that's weird to say as someone who's trying to bring that
Jon Sibley:to, uh, the, the construction world.
Jon Sibley:Um, but it, but it is shocking.
Jon Sibley:So I mentioned before that I started my career in natural language processing
Jon Sibley:and, uh, this was like 2015 and we were, you know, on this wave of AI being
Jon Sibley:the next big thing and that kind of dipped and now we're in another wave.
Jon Sibley:Uh, but back then we could organize data and we could contextualize written data.
Jon Sibley:Uh, but we couldn't.
Jon Sibley:Right.
Jon Sibley:And generate new, new, uh, text data.
Jon Sibley:And that's where, you know, something like chat GPT comes in.
Jon Sibley:And, um, I don't know if you've all seen some of like the AI
Jon Sibley:videos and, and deepfake stuff.
Jon Sibley:Like it's that, that, that's the part that scares me, especially when
Jon Sibley:it's applied to, you know, politics, uh, macroeconomic conditions, like
Jon Sibley:that, that's pretty scary to me.
Ryan Bell:Adobe just announced that they have a new version, beta version
Ryan Bell:of premiere that is doing some.
Ryan Bell:You know, kind of bringing their generative fill and stuff from Photoshop
Ryan Bell:into video, which is, yeah, I mean, I, I agree that that can be scary.
Ryan Bell:And the voices that you can fake someone's voice.
Ryan Bell:I mean, you know, a lot, a lot of bad, I think is going to come from all that.
Jon Sibley:I think so too.
Jon Sibley:I think there'll be a painful period.
Jon Sibley:Um, If you look at, you know, any new technology, often the regulation
Jon Sibley:comes like 10 to 15 years after.
Jon Sibley:And I think we're probably going to be in this unregulated or relatively
Jon Sibley:unregulated period for a while.
Jon Sibley:Um, but to give the other side of this, I mean, obviously the U S is
Jon Sibley:facing a massive deficit right now.
Jon Sibley:And, um, you know, there, there's been a lot of talk of like, how do you fix that?
Jon Sibley:Is it raising revenues, um, through, through taxation?
Jon Sibley:Uh, is it cutting spending?
Jon Sibley:And you know, my, my theory on it, it's improving productivity of the American
Jon Sibley:workforce through better technology.
Jon Sibley:And AI should be the technology that does ultimately solve that.
Ethan Young:Yeah.
Ethan Young:I wanted to go back to that point.
Ethan Young:You're saying earlier about it being kind of a wild West unregulated.
Ethan Young:I think it's funny right now.
Ethan Young:We kind of look at it.
Ethan Young:Not everyone, but I think, you know, AI can be kind of like a jokey thing, you
Ethan Young:know, like use it for pranks, use it for whatever, but it is a little scary.
Ethan Young:Like you said, that regulation isn't going to catch up for a while.
Ethan Young:I think it's, we, we haven't really run into any huge, huge consequences
Ethan Young:or, you know, things like that popping up, but I think that's going
Ethan Young:to definitely come up in the future.
Ethan Young:So.
Ethan Young:Interesting to see where it goes.
Jon Sibley:I saw this old YouTube video the other day, uh, when they
Jon Sibley:started enforcing people wearing seatbelts and how, uh, frustrated
Jon Sibley:people, uh, were with that.
Jon Sibley:And, you know, we, we do need a seatbelt or bodyguard, if you will, for AI.
Ryan Bell:Yeah, definitely.
Ryan Bell:It's a good way to put it.
Ryan Bell:Is there any advice you would give to an aspiring young entrepreneur that may be
Ryan Bell:looking to disrupt disrupt traditional industries, whether it's construction or,
Ryan Bell:or something else with technology based on the experience you've had with Truebill?
Jon Sibley:Yeah.
Jon Sibley:So the first thing I said, I'll say is construction and other
Jon Sibley:kind of verticals that are.
Jon Sibley:Call them industrials, oil and gas, agriculture are definitely
Jon Sibley:right for disruption as well.
Jon Sibley:Um, that tech adoption is slower, but that also presents a huge opportunity.
Jon Sibley:Um, I tell our sales team all the time, you know, our, our customers
Jon Sibley:don't really make software decisions that often, maybe once every 20 years.
Jon Sibley:So yes, it could be painful to get them on for the very first time.
Jon Sibley:But after that, we're going to have them for a long time.
Jon Sibley:Um, especially with the estimation data that we have.
Jon Sibley:I think my biggest learning, it goes back to what I said about balancing
Jon Sibley:that, you know, what's familiar with, with what's innovative.
Jon Sibley:Um, and that really comes down to following what the
Jon Sibley:customer is telling you.
Jon Sibley:Um, as we approach these, you know, other verticals that are more
Jon Sibley:industrialized, maybe a little.
Jon Sibley:slower moving on the tech side, it's very important that you reduce any
Jon Sibley:friction to them adopting that tech.
Jon Sibley:And that's making sure that you're taking what they like about their
Jon Sibley:existing product, integrating that into yours, and then picking and
Jon Sibley:choosing the spots where you can be innovative and can push the envelope.
Jon Sibley:A
Ryan Bell:good point.
Ryan Bell:Yeah, it's a good way to put it.
Ryan Bell:Thanks so much, John.
Ryan Bell:Uh, this has been great, really insightful and we're thankful, you
Ryan Bell:know, you're sharing your knowledge and experience here with us.
Ryan Bell:Um, we're close to wrapping up what we call the business end of things.
Ryan Bell:Is there anything that we haven't covered today that you'd like
Ryan Bell:to share with our audience?
Jon Sibley:I guess for your audience specifically, What I'd go back to is
Jon Sibley:that approach of augmented intelligence.
Jon Sibley:That's how Truebuilt's approaching it.
Jon Sibley:But that's how, you know, you should approach it in your professional
Jon Sibley:and personal lives as well.
Jon Sibley:You know, how can this make me better?
Jon Sibley:How can this make me productive?
Jon Sibley:There are scary elements of that, but that doesn't mean you shouldn't, you
Jon Sibley:know, experiment and try and figure out what does help you, what does improve
Jon Sibley:lifestyle productivity, et cetera.
Ethan Young:Good advice.
Ethan Young:Yeah.
Ethan Young:You got to figure out how to get a AI to take some strokes off the golf game.
Ethan Young:You know, maybe they'll get that one day, but
Ryan Bell:actually I, uh, I just got these, uh, they're called Arcos.
Ryan Bell:I think, I don't know if you've seen those, John, but they're
Ryan Bell:little things you put on the end of your golf clubs and they, I
Jon Sibley:have, I have seen those actually.
Ryan Bell:Yeah.
Ryan Bell:But I live, I live in Ohio and it's, the weather's been horrible, so I
Ryan Bell:haven't been able to use them yet.
Ryan Bell:Okay.
Ryan Bell:Well, uh, so before we close out, we like to do something that's
Ryan Bell:a little fun kind of here at the end called rapid fire questions.
Ryan Bell:These are seven questions.
Ryan Bell:Um, some may be serious.
Ryan Bell:Most of these are kind of silly.
Ryan Bell:All you gotta do is, uh, give a quick response.
Ryan Bell:Are you up for rapid fire questions?
Jon Sibley:Let's do it.
Ryan Bell:Awesome.
Ryan Bell:Uh, Ethan and I will alternate turns asking Ethan, you can
Ryan Bell:kick us off if you'd like.
Ethan Young:Awesome.
Ethan Young:Um, all right, this is a fun one.
Ethan Young:If you could replace, or let's say if you had to replace your hands with any
Ethan Young:kitchen utensil, which one would you pick?
Jon Sibley:I think scissors and maybe spatula.
Jon Sibley:Okay.
Jon Sibley:Yeah.
Ryan Bell:That's a good shot.
Ryan Bell:That's a good shot.
Ryan Bell:I was going to go with knife and spatula, but maybe scissors
Ryan Bell:would offer a little more
Jon Sibley:knife.
Jon Sibley:Sounds a little dangerous.
Ethan Young:I was going to do tongs just cause I feel like that'd be
Ethan Young:nice to pick stuff up, but Oh yeah.
Ethan Young:That's a great one.
Ethan Young:Yeah.
Ryan Bell:Yeah.
Ryan Bell:I think that's a must have.
Ryan Bell:Good point.
Ryan Bell:Ethan.
Ryan Bell:All right.
Ryan Bell:Um, if aliens landed tomorrow and offered to take you to their planet,
Ryan Bell:what earthly possession would you insist on bringing with you?
Jon Sibley:I actually have no, no idea.
Jon Sibley:Um, my, my mind is going back and forth between something I need to bring so
Jon Sibley:that I can show them what, what humans do and something I would just want myself.
Ryan Bell:Yeah, that's a tough one.
Ryan Bell:I don't think I'd have an answer for it.
Ethan Young:What's a valuable lesson that you've learned
Ethan Young:from a failure in your career?
Jon Sibley:Yeah, so I think Listening to that voice, the customer that I alluded
Jon Sibley:to earlier, what was something we missed in the first, um, era of, of true built.
Jon Sibley:Um, and that's something that we've definitely corrected, but it did, you
Jon Sibley:know, cause some pain for our customers.
Jon Sibley:And, um, that's, that was a failure on my part.
Ryan Bell:Gotcha.
Ryan Bell:Question number four, this might be one of my new favorite rapid fire questions.
Ryan Bell:And GPT, by the way.
Ryan Bell:What?
Ryan Bell:Would, would you rather fight one horse-sized duck or a
Ryan Bell:hundred duck sized horses?
Jon Sibley:I think one horse-sized
Ryan Bell:duck.
Ryan Bell:Really?
Ryan Bell:Yeah.
Ryan Bell:I, I think I'd go for the horses.
Jon Sibley:I think I'd be overwhelmed by the, the horses.
Jon Sibley:There's a lot of horses.
Ryan Bell:Yeah.
Jon Sibley:A a hundred is a lot.
Jon Sibley:Yeah.
Jon Sibley:Um, and they're, they're really, really dense and, and strong.
Jon Sibley:I feel like the ducks might be, uh, a bit weaker,
Ethan Young:a little bit.
Ethan Young:In the same vein, if you could have any superpower, which
Ethan Young:one would you choose and why?
Jon Sibley:Yeah, power of flight is what I always say.
Jon Sibley:And it's definitely pretty basic and a cliche, but I just think it'd be awesome.
Ryan Bell:It's a classic, you know, it worked.
Ryan Bell:All right.
Ryan Bell:Question number six.
Ryan Bell:If you were a professional wrestler, what would your entrance theme song be?
Jon Sibley:I think Back in Black.
Ethan Young:Okay.
Ryan Bell:Good choice.
Jon Sibley:Another classic.
Ethan Young:All righty.
Ethan Young:Last question.
Ethan Young:Um, what's a book or movie that has profoundly impacted
Ethan Young:your perspective on life?
Ethan Young:And how's it, how's it done that?
Jon Sibley:I love this one movie.
Jon Sibley:I forgot what year it's made, um, but I grew up watching it with my dad.
Jon Sibley:It's called A River Runs Through It.
Jon Sibley:It's like a fly fishing movie about a dad and his two sons and it
Jon Sibley:kind of follows the sons through.
Jon Sibley:Different challenges in life.
Jon Sibley:And, um, it gives an interesting perspective on, you know, dealing
Jon Sibley:with hardship, getting through it, getting through things together as
Jon Sibley:a family and being united on, you know, something like fly fishing
Jon Sibley:that always brings you back together.
Jon Sibley:And I grew up fishing with my dad, so that's always been a special movie to me.
Jon Sibley:Do you fly fish?
Jon Sibley:I'm really, really bad.
Jon Sibley:It's like my golf game.
Ryan Bell:Uh, that's, that's so funny.
Ryan Bell:Like I, so we just had a guest a few weeks ago on, he lives in,
Ryan Bell:do you remember where he lives?
Ryan Bell:Nor Norway maybe, or somewhere?
Ryan Bell:I don't know.
Ryan Bell:Uh, he, he's an architect, but he, he hikes up into the mountains
Ryan Bell:there and goes fly fishing.
Ryan Bell:And I was, I've been wanting to get into fly fishing for like years.
Ryan Bell:I just never have done it.
Ryan Bell:But so we had some good conversation about fly
Jon Sibley:fishing.
Jon Sibley:So I actually live in Huntington beach, California.
Jon Sibley:So it's more, uh, more ocean for me,
Ryan Bell:not much fly fishing around there.
Ryan Bell:Well, uh, John, thank you again for your time today.
Ryan Bell:This was great.
Ryan Bell:Um, for anyone who wants to get in touch with you, what's
Ryan Bell:the best way they can do that?
Jon Sibley:Yeah.
Jon Sibley:Uh, truebuiltsoftware.
Jon Sibley:com is our website, or you can email me at John J O N at truebuiltsoftware.
Jon Sibley:com.
Ryan Bell:Awesome.
Ryan Bell:And we will make sure to get that in the show notes.
Jon Sibley:Awesome.
Ryan Bell:Um, recap of our challenge words.
Ryan Bell:We were all successful.
Ryan Bell:Um, John, your challenge word was bodyguard.
Ryan Bell:Bodyguard.
Ryan Bell:And Ethan, yours was
Ethan Young:mine was actually golf ball.
Ethan Young:So he gave me half credit.
Ethan Young:I had golf game or golf.
Ethan Young:So, oh, that's right.
Jon Sibley:I think we'll count it.
Ryan Bell:Yeah.
Ryan Bell:Yeah.
Ryan Bell:You get credit for that one.
Ryan Bell:We round up, I guess.
Ryan Bell:Yeah.
Ryan Bell:And my word was chandelier snuck it in, in the beginning there.
Ryan Bell:Usually I wait till the end.
Ryan Bell:Uh, I find the challenge, uh, the rapid fire questions is the easiest
Ryan Bell:time to sneak them in sometimes.
Jon Sibley:That's true.
Jon Sibley:I meant to put it in the beginning and that I.
Jon Sibley:Forgot for a while.
Jon Sibley:It's
Ryan Bell:hard.
Jon Sibley:It's hard.
Jon Sibley:Came back to it.
Ryan Bell:Well, good.
Ryan Bell:We were all successful.
Ryan Bell:So congrats.
Ryan Bell:Well, thanks again, John.
Ryan Bell:Appreciate you being here.
Jon Sibley:Thank you guys.
Jon Sibley:It was great to be on.
Ryan Bell:And thanks so much for tuning into this episode of construction
Ryan Bell:disruption with John Sibley of Truebill.
Ryan Bell:Please watch for future episodes of our podcast.
Ryan Bell:We are always blessed with great guests.
Ryan Bell:Don't forget to leave us review on Apple podcast or give us a thumbs up on YouTube.
Ryan Bell:Until the next time we're together, keep on disrupting and challenging those in
Ryan Bell:your world to better ways of doing things.
Ryan Bell:Don't forget to have a positive impact on everyone you encounter.
Ryan Bell:Make them smile, encourage them to simple yet powerful things we
Ryan Bell:can all do to change the world.
Ryan Bell:God bless and take care.
Ryan Bell:This is Isaiah Industries signing off until the next episode
Ryan Bell:of Construction Disruption.
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